VERB1100 Profesjonsidentitet og yrkesrolle Emneplan

This course involves the exploration of underlying phenomenon for the experiences that products and services elicit. Theories on product attachment, psychological mechanisms and heuristics, game and play theory make the fundament for design methods intended to elicit meaningful experiences. Design created within this context brings a discussion about product attachment, product lifetime and consumption up to surface, in relation to sustainable design, and behaviour. In extension, these discussions produce understanding and design processes that make the origin for a design projects and thus products and services with more predictable outcomes in relation to what feelings and activities they elicit.

Admission to the Master-s programme

On successful completion of this course students are able to:

Knowledge

The student has

• attained advanced knowledge on methods that involve the exploration and creation of products and services that may elicit feelings of attachment and enjoyment.
• level on theories and methods in "game mechanics in design"

Skills

The student is able to

• create design parameters on the basis of exploring user psychology and behaviour in real life and through theory
• explore and use design methods that involve the study of psychological mechanisms (habits, persuasion, and feelings of attachment)
• comprehend and apply methods that involve the exploration and creation of products and services that may elicit feelings of attachment and enjoyment.

General competence

The student has

• developed understanding and practices based on how to understand and create products and services that are attuned with the principles of sustainable design within the dimension of consumerism/user behaviour, feelings of attachment and the environment

The most important teaching and learning methods for this course are lectures, group work, studio courses and tutoring.

The following required coursework must be approved before the student can take the exam:

• One note of reflection. Maximum 1000 words.
• Group assignments, lasts for 1-5 days.

Hjemmeeksamen, individuell, 5 timer. Inntil 2000 ord

Alle hjelpemidler er tillatt så lenge regler for kildehenvisning følges.

Gradert skala A-F

En intern og en ekstern sensor vurderer 20 prosent av besvarelsene. To;interne sensorer fortsetter deretter sensuren. Vurderingene fra første del oppsummeres og er retningsgivende for de interne sensorenes vurdering.

• Underlying mechanisms of brand building
• Product attachment
• Scrum methodology/agile communication
• User experience
• Emotional factors in design/psychological mechanisms in design
• User behaviour
• Sustainability
• Game mechanics
• Scrum, agile communication and sprint methodology