EPN-V2

BAPD2000 Project and Branding through Design Course description

Course name in Norwegian
Prosjekt og merkevarebygging
Weight
10.0 ECTS
Year of study
2023/2024
Course history
Curriculum
FALL 2023
Schedule
  • Introduction

    Anatomi beskriver og forklarer hvordan ulike vevstyper og organsystemer er bygget opp og fungerer. I fysioterapi forstås kroppen som en funksjonell enhet. Grunnleggende kunnskap om kroppens oppbygging og funksjonsevne, samt samspillet mellom disse er nødvendig for fysioterapeuter. Det gir grunnlag for å undersøke struktur i ulike vev, funksjon i muskelskjelettsystemet og analysere bevegelse og aktiviteter.

    Emnet består av fagområdet anatomi i rammeplanen.

  • Required preliminary courses

    Ingen forkunnskapskrav

  • Learning outcomes

    After completing the course, the student is expected to have achieved the following learning outcomes defined in terms of knowledge, skills and competence:

    Knowledge

    The student

    • is familiar with identity building (part 1)
    • is familiar with theory and practice relating to branding (part 1)
    • is familiar with intellectual property rights (part 1)
    • is familiar with creative methods for innovation through problem solving and product development (part 2)
    • is capable of analysing a business/client
    • is familiar with different marketing strategies

    Skills

    The student is capable of

    • using branding and marketing as a basis for a design project (part 1)
    • using design sketch techniques as a strategic tool in the design process (part 2)
    • coordinating his/her own project with another project group (BAPD3000) (part 2)
    • using ideation processes fellow team members (part 2)
    • presenting and arguing for the choices made in the project (part 2)

    Competence

    The student is capable of

    • working on a project
    • organising cooperation and sharing responsibility
    • handling conflicts that arise during a project
    • communication skills; exchanging different points of view and experience contributing to best practice
    • reflecting on their own learning process and adjusting this under tutelage
  • Content

    The course consists of two parts. The projects answer to real world briefs.

    Part 1 focuses on branding, creative methods and intellectual property rights (IPR).

    Part 2 entails a practical project where students collaborate across all levels of the BA programme. The students form teams (‘design offices’). Third-year students act as project managers. This part focuses on practical project work in teams. Results can be weighted towards both concept development and final outcomes.

  • Teaching and learning methods

    Emnet er organisert som veksling mellom forelesninger, ferdighetstrening, demonstrasjoner av humane makroskopiske preparater og selvstudier. De delene av ferdighetstreningen som omfatter funksjonsundersøkelser og studier av humane preparater, foregår ved Medisinsk fakultet, Universitetet i Oslo.

  • Course requirements

    Stasjonstest i makroanatomi inntil 30 minutter. Faglærer vurderer til godkjent/ ikke godkjent.

  • Assessment

    Stasjonstest må være godkjent for å kunne ta eksamen.

    Eksamensinnhold: Læringsutbyttene.

    Eksamensform: Individuell muntlig eksamen, inntil 20 minutter.

  • Permitted exam materials and equipment

    Bestått/ikke bestått

  • Grading scale

    Alle besvarelser vurderes av to sensorer. 15 prosent vurderes av én ekstern og én intern sensor. De øvrige vurderes av to interne sensorer.

  • Examiners

    One internal examiner