Årsstudium i design og kommunikasjon i digitale medier Programplan

Studiet er internasjonalt orientert og tar i bruk internasjonal forskning og faglitteratur. Noe av pensumlitteraturen er på engelsk. Noe av undervisningen kan også forekomme på engelsk. Det kan være aktuelt med gjesteforelesere, fra utenlandske institusjoner.

After completing the programme, the candidate should have the following overall learning outcomes defined in terms of knowledge, skills and general competence:

Knowledge

The candidate has

• thorough knowledge of perspectives and theory related to entrepreneurship
• advanced knowledge about how to identify, analyse and develop value creation ideas and opportunities
• a high level of understanding about how to identify one’s own resources and the resources of others with an aim to inspire entrepreneurial activity
• in-depth knowledge of, and the ability to apply, social science research methodology in an entrepreneurial setting

Skills

The candidate has

• specialised knowledge of how to utilise different entrepreneurial tools to assess and analyse value creation activities
• specialised skills to develop a vision for a value creating activity
• advanced skills related to estimating the cost of turning an idea into a value-creating activity
• in-depth skills in identifying and assessing their individual strengths and weaknesses, particularly in the context of high-pressure teamwork
• broad skills in setting long-, medium- and short-term goals, defining priorities, planning and carrying out tasks, and adapting to unforeseen changes, both individually and as part of a team
• a broad understanding of how to manage ambiguity and uncertainty through value creation and process learning
• advanced skills in communicating and learning together with others, including peers, mentors and external stakeholders
• specialised skills in reflecting on and learning from success and failure

General competence

The candidate is

• capable of analysing ethical challenges related to entrepreneurship, market research and use of data
• able to gather, utilise and assess the relevance of academic and popular sources of information
• able to present results and findings from independent and group work, both orally and in writing
• able to communicate and discuss theoretical concepts and problem statements with experts within different academic and industry domains
• able to confidently challenge truths and norms, and continue to question how society is structured

The master’s programme in entrepreneurship is a two-year programme worth 120 ECTS, consisting of four foundational entrepreneurship courses (40 ECTS), a methods course (10 ECTS), a marketing course (10 ECTS), three elective courses (30 ECTS) where the students can pursue domain knowledge related to the development of their idea, and a master´s thesis (30 ECTS).

During the two-year programme, students need to choose three elective courses (30 ECTS). The students are presented with an overview of several existing courses across the four faculties at OsloMet. One of the most common factors that lead entrepreneurs to fail in their venture creation ambitions is the lack of domain knowledge related to their idea/project. OsloMet offers a wide portfolio of courses in disciplines close to their practice fields. Students are strongly encouraged to utilize this opportunity to identify courses that can provide them with important domain knowledge.

All elective courses on the master's programme must be pre-approved by the head of department at Oslo Business School (OsloMet). A maximum of two out of three elective courses on the programme may be at a bachelor's level.

The master's thesis is an independent project that is conducted after the students have completed and passed the foundational and elective courses. The foundational entrepreneurship courses build on each other, meaning that the entrepreneurship courses in semester 3 build on the entrepreneurship courses in semesters 2 and 1. The programme may offer an optional summer exchange programme offering extra credits (30 ECTS).

The four semesters are structured as follows:

Semester 1:

The first semester offers an introduction to entrepreneurship theory and methods. The goal for semester 1 is that students acquire skills in and knowledge about creating and testing solutions for different ideas and societal challenges. The challenges can originate in the student's own idea, based on research or in a private business, public sector organization, NGO or non-profit partner organization. Up to 100 different ideas/challenges are tested in the first semester. The goal in the first semester is to form student teams (of two to five members) that can work on a solution that solves one of the tested ideas/challenges. These solutions can be commercial or non-commercial, within a company, a public sector organization, a NGO or non-profit organisation or can involve the creation of a new venture.

Semester 2

In the second semester students will learn strategic business development and marketing for entrepreneurs. Students can work in newly formed teams and attend courses that supports the development of selected solutions that solves one of the tested ideas/challenges from semester 1. In addition, students are required to take one elective course from the wide range of courses offered at OsloMet.

Summer term (extra credits)

During the summer term between semester 2 and semester 3, students are encouraged to apply and attend one of several international summer school exchange programmes in Boston, San Francisco or Toronto. The summer school is offered in collaboration with the Norwegian School of Entrepreneurship (Gründerskolen) run by the University of Oslo. Participation in the summer school is not compulsory.

Semester 3

In the third semester the students further specialise in the entrepreneurship field as well as have the opportunity to take a wide range of elective courses offered at OsloMet that can provide domain-specific knowledge to their teams for working, developing and implementing their solution in parallel with obtaining expertise in current frontiers of entrepreneurship theory. At the end of the semester the students are expected to launch a pilot and implement the chosen solution together with their team.

Semester 4

In the final semester the students write their master's thesis. The thesis topic can be related either to their solution or to companies, ventures, or projects with which OsloMet has a collaboration partnership, as well as addressing relevant entrepreneurship-theory challenges. The master’s thesis is usually written in groups of two or three students.

Kvalitetssikring

Hensikten med kvalitetssikringssystemet for OsloMet er å styrke studentenes læringsutbytte og utvikling ved å heve kvaliteten i alle ledd. OsloMet ønsker å samarbeide med studentene, og deres deltakelse i kvalitetssikringsarbeidet er avgjørende. Noen overordnede mål for kvalitetssikringssystemet er:

å sikre at utdanningsvirksomheten inkludert praksis, lærings- og studiemiljøet holder høy kvalitet

å sikre utdanningenes relevans til yrkesfeltet

å sikre en stadig bedre kvalitetsutvikling

For studenter innebærer dette blant annet studentevalueringer:

emneevalueringer

årlige studentundersøkelser felles for OsloMet

Mer informasjon om kvalitetssikringssystemet, se her: https://www.oslomet.no/om/utdanningskvalitet

Tilsynssensorordning

Tilsynssensorordningen er en del av kvalitetssikringen av det enkelte studium. En tilsynssensor er ikke en eksamenssensor, men en som har tilsyn med kvaliteten i studiene. Alle studier ved OsloMet skal være under tilsyn av tilsynssensor, men det er rom for ulike måter å praktisere ordningen på. Viser til retningslinjer for oppnevning og bruk av sensorer ved OsloMet, se her: https://student.oslomet.no/retningslinjer-sensorer

Students are expected to attend and participate in classes and learning activities. Practical experience from compulsory learning activities and classroom discussions are important for student learning. Coursework requirements are compulsory. Assignments that are not handed in on time or that are found unsatisfactory will disqualify students from sitting the final examination. All specific coursework requirements are outlined in the course descriptions. The coursework requirements help support the learning outcomes by training students in performing the tasks and ensuring that students acquire skills and knowledge that are not tested during the exam itself.

The students' rights and obligations are set out in Regulations relating to studies and examinations at OsloMet. The regulations describe conditions for resitting/rescheduling exams, the right to appeal, and definitions of cheating in exams, etc. Students are responsible for registering for any resits or rescheduled exams. Students are responsible for familiarising themselves with these rules and regulations.

The forms of assessment vary and are outlined in the course descriptions. They apply to term papers, portfolios, process papers, essays and presentation. The master's thesis is an independent piece of work related to a topic of the student’s choice.

Exam papers are assessed by one internal and one external examiner. The master's thesis is assessed by one internal and one external examiner. The assessment is outlined in the respective course descriptions. A grading scale from A to F will normally be used in assessments. Pass grades range from A to E, while F is a fail. Students have the right to appeal against a grade, whereupon examinations are re-evaluated by two new examiners (one internal and one external). Students are advised that an appeal may result in a grade lower than the grade originally awarded.